6 of the Most Empowering Campaign Videos Every Woman MUST Watch
With the use hashtags taking over our social media spaces and its creative to use empower our girls and women one day at a time. We can now say that even brands targeting women have been producing and promoting empowering campaign videos for women, focused on issues that every woman can relate to - whether it is body shaming, low self-esteem, defining our worth or owning who we are. (finally we are seeing women like us). Here we share some of the most empowering campaigns every woman must watch
Haven’t we all been told at some point in our childhood life that we are 'acting like a girl'. For Always, empowering campaign, they kicked off an epic battle to make sure that girls everywhere keep their confidence through their teenage years and beyond while showing the world that doing it #LikeAGirl is awesome!
2. Not Sorry; Pantene
Pantene’s #ShineStrong series is one of our personal favourites. In their most recent campaign video, it shows a number of situations where women say “sorry” when they shouldn’t. Guilty? Us too. There have been times when we even question ourselves, “Why am I even saying sorry?” in this video – we realise that saying sorry for some things is just pointless.
3. Labels Against Women; Pantene
This video explores the world of 'double standards' and the reality of the world we live in, where we are constantly labelled based on our image and people's perceptions. As an empowering knack that every woman could do well with, the video reminds women to never allow labels to hold them back.
This video explores the world of 'double standards' and the reality of the world we live in, where we are constantly labelled based on our image and people's perceptions. As an empowering knack that every woman could do well with, the video reminds women to never allow labels to hold them back.
4. Cheri's Camo Confession; Dermablend Professional
Cheri Lindsay is a courageous woman, one who is not afraid to show that it is her flaws are what makes her strong. In the camo, she steps in front the camera and shows the world, especially us women that 'there is no perfect woman' and we are all beautiful inside and out regardless of our flaws.
Cheri Lindsay is a courageous woman, one who is not afraid to show that it is her flaws are what makes her strong. In the camo, she steps in front the camera and shows the world, especially us women that 'there is no perfect woman' and we are all beautiful inside and out regardless of our flaws.
5. I Will What I Want; Under Armour
Through our moments of failures and setbacks, we have at some point felt like giving up. But through, the Under Armour campaign, it promotes the movement of will through innovation and action. Think you are beaten? You can get back up! Featuring Misty Copeland and other elite female athletes, the campaign is a true source of inspiration and empowerment that challenges us to keep going.
Through our moments of failures and setbacks, we have at some point felt like giving up. But through, the Under Armour campaign, it promotes the movement of will through innovation and action. Think you are beaten? You can get back up! Featuring Misty Copeland and other elite female athletes, the campaign is a true source of inspiration and empowerment that challenges us to keep going.
6. Shut Down Fat Talk; Kelloggs
Without much thought, we often beat up ourselves about the size of waist or the thickness of our thighs. We measure our worth based on numbers and 'fat talk' ourselves when the little black dress fit as well as it used to. In the Kelloggs campaign video, it shows the reality of how women see themselves and talk about themselves through destructive self-deprecation talks. Guilty, we all are. The campaign aimed at trading in negative talk for postive talk, encourages us to love who we are, embrace our flaws (yes, even those love angles too) and flaunt what we have. Also, check out their More than A Number and Defined by a Number videos.
Without much thought, we often beat up ourselves about the size of waist or the thickness of our thighs. We measure our worth based on numbers and 'fat talk' ourselves when the little black dress fit as well as it used to. In the Kelloggs campaign video, it shows the reality of how women see themselves and talk about themselves through destructive self-deprecation talks. Guilty, we all are. The campaign aimed at trading in negative talk for postive talk, encourages us to love who we are, embrace our flaws (yes, even those love angles too) and flaunt what we have. Also, check out their More than A Number and Defined by a Number videos.
Are any of your favourites mentioned? What are some of the most empowering campaign videos you have watched for women and how has it changed your thoughts about yourself?